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Originally published by Capital Businessbusiness
June 18, 2025
5mo ago
82pc of Kenyans targeted by fraud in late 2024, report

NAIROBI, Kenya, June 18 – A staggering 82 percent of Kenyans were targeted by digital fraud between August and December 2024, a new report by global Kenya breaking news | Kenya news today |..
✨ Key Highlights
A report by TransUnion reveals that 82 percent of Kenyans were targeted by digital fraud between August and December 2024, with 11 percent losing money to scammers.
- Top fraud tactics included 39 percent targeting via smishing, 36 percent through phishing, and 33 percent via vishing.
- Amritha Reddy, Senior Director of Fraud Solutions at TransUnion Africa, highlighted the adaptability of fraudsters to local behaviors.
- The average loss reported by victims was Sh116,108, indicating significant personal financial toll despite being below the global median of Sh226,132.
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