Safaricom has announced a 25% discount on all new fibre connections for Micro, Small, and Medium Enterprises (MSMEs) for two months, from August to September. This initiative, part of the Grow with Safaricom Business forums, aims to boost MSMEs' access to reliable internet and equip them with tools for digitisation and growth.

• The discount targets MSMEs located within fibre-ready buildings.
• Chief Enterprise Business Officer Frankline Okata announced the offer during the Grow with Safaricom Business forum in Nairobi.
• MSMEs employ over 80% of the working population in Kenya, yet nearly half fail within their first three years.