The Independent Electoral and Boundaries Commission (IEBC), led by newly appointed Chairperson Erastus Ethekon, has called upon Kenyan Gen Zs, influencers, and civil society groups to actively participate in the country's democratic process. This outreach in Mombasa County emphasized the crucial role of youth in shaping the future of Kenya's electoral system.

• Ethekon urged influencers to use their platforms to "shift from clickbait to truth-bait" and build the nation.
• The IEBC's strategy aims to engage every Kenyan from the pre-election to post-election phases.
• Gen Zs were identified not just as future leaders, but as "current stakeholders" whose voices "matter now more than ever."