Safaricom has launched B-Live, a new time-based internet bundle offering continuous browsing for a set duration instead of data limits. This initiative aims to provide more flexible and affordable internet solutions for its diverse customer base in Kenya.

• Customers can purchase one-hour bundles at Sh20, three hours at Sh50, or six hours at Sh150.
• Safaricom’s Chief Consumer Business Officer, Fawzia Ali-Kimanthi, stated this move expands bundle options for customers who prefer managing usage by time.
• The service targets various users, including students, digital creators, and remote professionals, addressing the rising demand for flexible internet in Kenya’s fast-growing digital economy.