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Originally published by Techish Kenyatech
August 21, 2025
5h ago
Twitch pulls monetization in Kenya, another casualty of Kenya’s chaotic digital tax policy

Twitch just switched off Kenyan payouts. Policy chaos has consequences. Here is why this should worry every digital business...
✨ Key Highlights
Twitch has ceased all monetization for streamers in Kenya, citing recently imposed regulations that restrict its ability to support monetization programs. This move impacts Partners and Affiliates, preventing them from earning on the platform in Kenya.
- Impacted platform: Twitch
- Reason for change: Kenya's "recently imposed regulations," specifically the cumulative effect of digital taxes.
- Specific taxes mentioned: 16% VAT on electronic services, 5% (residents) to 20% (non-residents) withholding tax on digital content monetization, and a 3% Significant Economic Presence tax.
- Key figure: Sylvia “Queen Arrow” Gathoni, a Kenyan Twitch streamer, whose screenshot first broke the news.
- Broader implication: This follows similar tax applications, such as Meta adding 16% VAT to Facebook ads in 2022 and OpenAI charging 16% VAT on ChatGPT from May 2025 in Kenya.
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