Hypeo Ai Secures Investment from Renew Capital to Transform Influencer Marketing in Africa and the Middle East
Morocco’s Hypeo Ai has secured funding from Renew Capital to streamline influencer marketing in Africa and the Middle East..
✨ Key Highlights
Hypeo Ai, a Morocco-based startup, secured investment from Renew Capital to revolutionize brand-creator collaborations across Africa and the Middle East by blending human creators with AI avatars for influencer campaigns.
- Hypeo Ai enables brands to connect with influencers in under 15 minutes, offering an end-to-end workflow including smart matching and real-time performance tracking.
- The company was co-founded by Meriam Bessa (CEO), Oussama Sekkat, and Salah Eddine Mimouni, aiming to simplify digital influence through AI-driven infrastructure.
- Their flagship AI Meta Human, Kenza Layli, has amassed over 200,000 followers and was a finalist in the Miss AI 2024 global competition.
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Firms Address Cybersecurity Threats and AI-driven Tools with New Policies and Investments - August 2025
NETSCOUT reported 8 million Distributed Denial-of-Service (DDoS) attacks globally in the first half of 2025, with over 3.2 million occurring in EMEA. The company is warning of increasingly sophisticated, AI-powered threats. To address security risks, Google is rolling out a policy requiring developer identity verification for all Android app installations starting in 2026, a move aimed at curbing malware. This will affect apps from the Play Store, third-party stores, and direct APK downloads. Meanwhile, Hypeo Ai, a Morocco-based startup, secured investment from Renew Capital to use AI avatars for influencer campaigns across Africa and the Middle East.
