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Originally published by Tech Arena
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August 28, 2025
13h ago

Hypeo Ai Secures Investment from Renew Capital to Transform Influencer Marketing in Africa and the Middle East

Hypeo Ai Secures Investment from Renew Capital to Transform Influencer Marketing in Africa and the Middle East

Morocco’s Hypeo Ai has secured funding from Renew Capital to streamline influencer marketing in Africa and the Middle East..

✨ Key Highlights

Hypeo Ai, a Morocco-based startup, secured investment from Renew Capital to revolutionize brand-creator collaborations across Africa and the Middle East by blending human creators with AI avatars for influencer campaigns.

  • Hypeo Ai enables brands to connect with influencers in under 15 minutes, offering an end-to-end workflow including smart matching and real-time performance tracking.
  • The company was co-founded by Meriam Bessa (CEO), Oussama Sekkat, and Salah Eddine Mimouni, aiming to simplify digital influence through AI-driven infrastructure.
  • Their flagship AI Meta Human, Kenza Layli, has amassed over 200,000 followers and was a finalist in the Miss AI 2024 global competition.

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