Kenya is launching astro-tourism as a new niche to boost tourist numbers, leveraging its clear skies and equatorial location. This initiative aims to attract astronomy enthusiasts and adventurous travelers.

• The first dedicated astro-tourism experience aligned with a "Blood Moon" viewing was launched in Samburu, Kenya.
• Key figures include Rebecca Miano, Tourism and Wildlife Cabinet Secretary, and Francis Gichaba, chairman of the Board of Directors for the Kenya Tourism Board.
• Astro-tourism will include stargazing nights, guided celestial tours, educational workshops, and cultural performances, drawing from global best practices.