Google is enhancing Gmail with new shopping-focused features, including a dedicated Purchases view and improved Promotions tab, ahead of the back-to-school and holiday shopping seasons.

• The Purchases view consolidates all order and delivery emails, highlighting items arriving within 24 hours.
• The Promotions tab will offer a new "most relevant" sorting option to prioritize offers from frequently interacted-with brands, including nudges for time-sensitive deals.
• These updates are rolling out to personal Gmail accounts, with the Purchases view available now and the Promotions tab improvements coming in the next few weeks.