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Originally published by Capital Businessbusiness
September 22, 2025
1h ago
TikTok algorithm to be retrained on US user data under Trump deal

SEPT 22 - TikTok's algorithm - the technology that determines what users see in their feed - will be copied and retrained using US user data as part of a Kenya breaking news | Kenya news today |..
✨ Key Highlights
TikTok's algorithm will be retrained using US user data as part of a deal to secure the app's future in the country. This comes after President Donald Trump announced a deal had been reached to prevent a ban of the app in the US unless it was sold by its Chinese parent company, ByteDance.
- The deal will involve Oracle auditing TikTok's recommendation system.
- A new joint venture involving US investors will operate the app.
- The White House expects President Trump to sign an executive order later this week, outlining a 120-day pause to the enforcement deadline.
- 170 million US TikTok users' data is already held on Oracle servers under "Project Texas."
- Larry Ellison, co-founder and chairman of Oracle, was previously linked to potentially buying TikTok.
- Private equity firm Silver Lake is also involved in the deal.
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