M-KOPA, a fintech firm providing pay-as-you-go financing, has reached a significant milestone with 3 million active daily customers, having deployed over $2 billion in credit to underserved micro-entrepreneurs and gig workers across Africa.

• 9 out of 10 customers report an improved quality of life due to M-KOPA's services, up from 8 out of 10 previously.
• The company's model caters to "Every Day Earners" in Kenya, Uganda, Ghana, Nigeria, and South Africa, allowing access to essential items like smartphones.
• Since 2020, M-KOPA has enabled 2.5 million people to acquire their first smartphone, with 81% of female customers stating they couldn't afford one without M-KOPA's financing.
• 70% of customers use their M-KOPA financed smartphone to generate income, with 59% reporting increased earnings.
• In 2024, M-KOPA spent $236 million on local procurement and works with 35,000 sales agents, aiming for 10 million active customers by the end of the decade.