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Originally published by Techish Kenya
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September 23, 2025
6h ago

Mobile money penetration in Kenya now stands at 91%

Mobile money penetration in Kenya now stands at 91%

If there was any doubt that Kenya is the home of mobile money, the latest CA stats have settled it once and for all: mobile money penetration now stands at 91%...

✨ Key Highlights

Mobile money penetration in Kenya has reached an unprecedented 91% as of June 2025, solidifying its position as a global leader in mobile financial services. This growth is driven by expanding agent networks and the diversification of mobile wallets into various financial tools.

  • Total mobile money subscriptions climbed to 47.7 million in June 2025, a significant increase from 45.4 million in March.
  • The number of registered mobile money agents nationwide expanded to 453,480, up from 415,163 just three months prior.
  • Safaricom's M-Pesa continues to dominate the market with a 90.9% share, while Airtel Money holds the remaining 9.1%, showing substantial growth from its 3.1% share in 2022.
  • The widespread adoption of mobile money underscores a shift in consumer behavior, with cash becoming increasingly optional due to convenience and safety concerns.

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