TikTok is betting big on African creators with a new government partnership in Kenya
TikTok partners with Kenya's government to expand its #LevelUpAfrica program, training 3,000 creators to boost the digital economy...
✨ Key Highlights
TikTok has partnered with the Kenyan government to expand its #LevelUpAfrica program, an eight-month initiative aimed at upskilling and supporting 3,000 content creators across Sub-Saharan Africa. This collaboration highlights TikTok's commitment to fostering the region's creator economy and providing opportunities for young people.
- The program will train 3,000 creators across Sub-Saharan Africa.
- The partnership was announced at TikTok's annual #LevelUpAfrica Creator Education Day in Kenya.
- Amb. Philip Thigo, Special Envoy on Technology for the President of Kenya, emphasized Kenya's high social media usage and fast internet speeds as key drivers for digital innovation.
- The Kenyan government views this collaboration as a way to create jobs and enhance Kenya's "Silicon Savannah" reputation.
- Roy Kanyi, a Kenyan tech creator and alumnus, credited the program with helping him build a brand and attract partnerships.
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Tech Companies Launch Products and Initiatives in Kenya - October 2025
Several technology companies have recently unveiled new initiatives and products in Kenya. The TechTrends AI Breakfast Forum in Nairobi brought together leaders to discuss AI's applications and challenges in Africa. In a separate move, TikTok partnered with the Kenyan government to expand its #LevelUpAfrica program, aiming to upskill 3,000 creators. Furthermore, itel launched its SUPER 26 Ultra smartphone in Machakos, a device priced under $175 with features like a curved display and a 6000mAh battery. Safaricom Business also convened over 50 senior IT and security executives in Nairobi to present its Managed Security Operations Centre (MSOC) as a solution for enterprise cybersecurity.
