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Originally published by Techish Kenyatech
October 16, 2025
4h ago
Elon Musk refutes claims of ending X creator payouts, says a YouTube-like model is needed

Two weeks ago, Nikita Bier, head of product at X, sent creators into panic mode when he responded to a frustrated user complaining about low payouts. The..
✨ Key Highlights
Speculation about the end of X's creator payout program was swiftly refuted by Elon Musk after a controversial comment from Head of Product Nikita Bier. Musk clarified that the company aims to improve, not eliminate, creator monetization, citing YouTube as a model for fair compensation.
- Nikita Bier's comment, suggesting creator payouts do "more harm than good," sparked panic among users.
- Elon Musk directly responded, stating, "No, the issue is that we are underpaying and not allocating payment accurately enough."
- Musk implicitly acknowledged shortcomings by noting, "YouTube does a much better job," indicating a desire for a more effective system.
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