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Originally published by The Standard BusinessNovember 14, 2025
4h ago
Women leaders call for innovation to drive business growth

Kenyan and regional women business leaders on Friday called for stronger innovation and collaboration to keep women entrepreneurs competitive in a rapidly changing business environment...
✨ Key Highlights
Kenyan and regional women business leaders have called for increased innovation and collaboration to ensure women entrepreneurs remain competitive in a rapidly changing business landscape.
- Principal Secretary for Trade Regina Akoth Ombam emphasized that innovation extends beyond technology to include rethinking value, business design, customer reach, and impact.
- The FOWEK President Joan Mbesya highlighted efforts to connect Kenyan women to regional and continental trade opportunities across 21 member states through the COMESA Federation of Women in Business (COMFWB).
- National initiatives supporting women entrepreneurs include the Women Enterprise Fund and the AGPO programme, which reserves 30 percent of government tenders for women.
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