US-based firm opens local production line as it plans to invest Sh4.3b over three years

Mars Wrigley Kenya on Tuesday,unveiled a sugar-free gum production line at its Athi River facility...

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Mars Wrigley Kenya has launched a new sugar-free gum production line at its Athi River factory, marking a significant investment in local manufacturing and strengthening Kenya's position as a regional hub.

The company plans to invest an additional $33 million (Sh4.3 billion) over the next three years.
The new line will produce Orbit and Extra sugar-free gum brands for Sub-Saharan Africa and extensive markets across the Middle East, with pellets previously sourced from Poland.
This move is expected to cut lead times, reduce dependence on European imports, and enhance supply-chain resilience, supporting over 3,500 direct and indirect jobs.

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