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Originally published by The Standard BusinessDecember 9, 2025
7h ago
Isuzu resumes assembly of SUVs after 23-year lull

Isuzu East Africa has resumed full local assembly of luxury Sports Utility Vehicle after an 18-year lull since it stopped in 2002...
✨ Key Highlights
Isuzu East Africa (EA) has recommenced full local assembly of **Sports Utility Vehicles (SUVs)** after an 18-year hiatus, reinforcing its leadership in **Kenya’s automotive sector** and contributing to the nation's industrialization agenda.
- This move makes the MU-X model the first Isuzu SUV assembled in Kenya, and outside of Thailand and Asia.
- Managing Director Rita Kavashe stated that local assembly will enhance affordability, shorten delivery times, and strengthen after-sales support.
- Isuzu EA plans to produce 10 MU-X units daily once at full capacity, aiming for 1000 vehicles per year.
- The initial pilot phase includes **30 units** of the MU-X, with an official launch scheduled for April next year.
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