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Originally published by Capital Businessbusiness
December 15, 2025
3h ago
Roomba vacuum cleaner firm files for bankruptcy

DEC 15 - The US firm behind the Roomba smart vacuum cleaner, iRobot, has filed for bankruptcy protection after facing competition from Chinese rivals and Kenya breaking news | Kenya news today |..
✨ Key Highlights
iRobot, the US firm behind the Roomba vacuum cleaner, has filed for bankruptcy protection due to intense competition from Chinese rivals and significant import tariffs. The company's main manufacturer, Shenzhen-based Picea Robotics, will assume ownership.
- The company's valuation plummeted from $3.56 billion in 2021 to approximately $140 million.
- US import duties of 46% on goods from Vietnam increased costs by $23 million (£17.2 million) this year.
- A planned $1.7 billion takeover by Amazon was blocked last year by the European Union's competition watchdog.
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