T
Originally published by Techish Kenya
📰 Read Full Article
tech
January 5, 2026
2d ago

Microsoft’s Forced ‘Copilot’ Pivot: A Year Later, the ‘Office’ Rebrand is Finally Going Viral

Microsoft’s Forced ‘Copilot’ Pivot: A Year Later, the ‘Office’ Rebrand is Finally Going Viral

Microsoft’s $135 billion OpenAI gamble forces a controversial "Office" rebrand to "Copilot," sparking a viral delayed reaction across social media...

✨ Key Highlights

Microsoft has rebranded its long-standing Office suite as the Microsoft 365 Copilot app, a move first announced over a year ago but only recently gaining widespread attention on social media.

  • The rebranding is a "forced" pivot for Microsoft, pushing AI integration despite user “pushback.”
  • Microsoft has invested approximately $13.75 billion into OpenAI since 2019, now holding a 27% stake valued at $135 billion.
  • The name change is seen as a "high-stakes survival strategy" to tie Microsoft's stable revenue to its most speculative AI venture.

Continue Reading

Read the complete article from Techish Kenya

📰 Read Full Article
Advertisement
Advertisement