Egyptian fitness and wellness SaaS startup FitXpert has secured a seven-figure strategic investment from Foras Investment to fuel its regional expansion across the Arab world.

• The fresh capital will enhance FitXpert’s technology stack, strengthen internal operations, and support its ambition to become a foundational platform for fitness and nutrition businesses.
• Founded by Salah Selim and Mostafa Mahmoud, FitXpert offers an end-to-end software platform for fitness trainers, nutrition centers, and clinics.
• Owner of Foras Investment, Mohamed Abouelnaga Negaty, highlighted FitXpert’s performance, team strength, and scalability as key investment factors, anticipating expansion into Gulf markets.