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Originally published by The Standard BusinessJanuary 19, 2026
2d ago
Kenyan firm expands services to Gulf region

Kenyan digital services firms are increasingly placing international expansion at the centre of their growth strategies..
✨ Key Highlights
A Kenyan digital services firm, More Classifieds Agency, is expanding its operations to the Gulf Cooperation Council (GCC) market, with a focus on Saudi Arabia. This move is part of a growing trend among Kenyan tech companies seeking international growth beyond increasingly crowded regional markets.
- More Classifieds Agency signed a strategic partnership earlier this year on January 7th, 2026, to establish a Gulf regional unit headquartered in Riyadh.
- The expansion aligns with Saudi Arabia's Vision 2030 program, which is driving rapid digital transformation in the region.
- Mahat Abdi Dore, Managing Director of More Classifieds Agency, stated that the partnership-led entry model allows them to "scale faster, manage risk, and deliver solutions that are tailored to each market."
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