Kenya is strategically integrating Artificial Intelligence (AI) and smart data to revolutionize its tourism sector, aiming to lead the next era of global tourism. This initiative seeks to personalize visitor experiences, boost conservation efforts, and ensure local communities benefit from tourism.

• Rebecca Miano, Cabinet Secretary for Tourism and Wildlife, announced the country's commitment during the World Governments Summit in Dubai.
• AI will be used for predictive analytics to understand travel trends and develop intelligent platforms for tailored itineraries.
• Smart data will strengthen conservation by enabling real-time ecosystem monitoring and improving park management, aligning with Kenya’s commitment to balancing conservation and economic development.
• Miano held a bilateral meeting with UN Tourism Secretary-General Shaikha Al Nowais to discuss advancing sustainable tourism and attracting investment.