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Originally published by Techish Kenya
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February 17, 2026
2h ago

Why you missed the Winter Olympics 2026: Canal+ now controls what DStv (SuperSport) airs

Why you missed the Winter Olympics 2026: Canal+ now controls what DStv (SuperSport) airs

DStv subscribers missed the Winter Olympics 2026 after Canal+ stripped SuperSport of sports acquisition power, centralizing decisions in Paris...

✨ Key Highlights

Kenyan DStv subscribers missed the Winter Olympics 2026 due to Canal+'s acquisition of MultiChoice, which has shifted all content acquisition decisions from SuperSport to Canal+ headquarters in Paris, France.

  • The decision to not broadcast the Winter Olympics 2026 and other events like the World Darts Championships was made by Canal+'s Chief Content Officer in Paris due to cost-cutting measures.
  • Veteran broadcasting journalist Thinus Ferreira revealed that Canal+ has "taken away all of the acquisition power from SuperSport."
  • Canal+ is reportedly under pressure to cut costs, and with limitations on retrenching staff for three years, their focus has shifted to reducing content acquisition expenses, potentially impacting the availability of "premium" sports content despite premium subscription prices.

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