Peter Ngibuini Kuguru, founder of the once-prominent Softa Bottling Company, recently earned a PhD in Business Management at the age of 80 from the Open University of Tanzania, showcasing his enduring ambition after his beverage empire collapsed.

• Dr. Kuguru’s doctoral research focused on Kenya's coffee sector, aiming to provide policy direction and revive its potential.
• His company, Softa, once employed over 10,000 people and, by 2007, claimed an 80 percent market share in Nairobi and its environs before succumbing to “unfair competition” and operational challenges.
• He chronicled his journey in the memoir Trailblazer: Breaking Through in Kenya, and also contested the Mathira parliamentary seat multiple times, and was chairman of Nairobi Water and Sewerage Company Limited until 2014.