How Farouk and Itumbi built Ruto’s grassroots election machine
They both literally camped in villages for two months.....
✨ Key Highlights
President William Ruto's United Democratic Alliance (UDA) party secured key by-election victories through a meticulously built grassroots campaign machine, largely orchestrated by two of his closest aides, Farouk Kibet and Dennis Itumbi.
- The duo implemented a hands-on, village-by-village strategy, even relocating to campaign areas for extended periods leading up to the elections.
- Key figures involved include Farouk Kibet, focusing on Western Kenya, and Dennis Itumbi, concentrating on Embu County and Mt Kenya East.
- Their method involved direct voter engagement, including attending local events, door-to-door visits, and utilizing internal polling data to manage nominations and build consensus, as exemplified in the Mbeere North nomination.
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Ruto's UDA Rejects ODM Zoning, Builds Grassroots Machine - March 2026
The United Democratic Alliance (UDA) has rejected a push for political zoning by the Orange Democratic Movement (ODM) ahead of the 2027 elections, dealing a blow to ODM's pre-election coalition agreement plans. President William Ruto's UDA party secured key by-election victories through a meticulously built grassroots campaign machine, largely orchestrated by two of his closest aides, Farouk Kibet and Dennis Itumbi. Kenya is experiencing premature political campaigning for the 2027 elections, over 500 days ahead of schedule, leading to significant economic and social costs including weekday rallies, lost income, and deaths.
