President William Ruto has launched a five-day charm offensive in Western Kenya, visiting Busia, Bungoma, Kakamega, and Vihiga counties. This extensive tour is widely seen as a strategic effort to consolidate support and counter political rivals ahead of his bid for a second term.

• The President inaugurated numerous development projects, including road networks, modern markets, and last-mile power connectivity, totaling significant investment figures across the region.
• Key figures accompanying the President included Governors from Busia and Vihiga, various Members of Parliament, and Cabinet Secretaries Wycliffe Oparanya and Alice Wahome.
• This initiative follows visits by the United Opposition and the **ODM Party faction** to the same regions, signaling a vigorous political contest for the upcoming elections.