President William Ruto has called on Kenyan diplomats to actively translate the nation's potential into tangible partnerships and measurable economic benefits for the country.

• Diplomats are urged to present Kenya's strengths and secure partnerships that deliver real benefits for Kenyans.
• Key figures like President Ruto (Chair of COMESA) and CS Musalia Mudavadi are driving this economic diplomacy.
• New digital trade platforms, BiasharaLink and Deal House, have been launched to boost cross-border commerce under the AfCFTA.