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Originally published by The Standard Business
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March 31, 2026
4h ago

Why Kenyans prefer digital lenders, chamas for emergencies

Why Kenyans prefer digital lenders, chamas for emergencies

A new report by Tala shows Kenyans increasingly prefer digital lenders over chamas and family support for emergency credit...

✨ Key Highlights

A recent survey indicates that for the first time, digital credit providers have surpassed traditional informal networks like family and chamas as Kenyans' primary source for emergency loans.

  • The survey reveals a shift, with digital lenders now being the first choice for emergency funding.
  • This trend marks digital credit providers overtaking informal support systems.
  • This finding highlights a significant change in how Kenyans access urgent financial assistance.

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