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Originally published by Ghafla! (Entertainment)entertainment
April 9, 2026
1h ago
From Selling Smokies To Stardom-Arrow Bwoy Narrates Musical Journey
The story of Ali Yusuf—better known to the masses as Arrow Bwoy—is a masterclass in resilience. From the bustling markets of Nairobi to the top of the East African charts, his journey proves that “making it” requires as much grit as it does talent. ​The Early Grind: Sam..
✨ Key Highlights
Kenyan artist Arrow Bwoy has shared his inspiring journey from humble beginnings selling food to becoming a top East African musician.
- Born Ali Yusuf in Nairobi, he initially worked side hustles like selling samosas and groundnuts before music.
- He rebranded as Arrow Bwoy around 2015 and achieved a major breakthrough after signing with Kaka Empire, releasing hits like "Digi Digi".
- In 2019, he founded his own label, Utembe World, and has since collaborated with international artists, known for his Dancehall and Afrobeats fusion.
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