Britam Holdings has launched a new 'whole life insurance plan' designed to offer lifetime coverage and a structured way to pass down wealth to beneficiaries.

• The policy provides benefits that last a lifetime and can be passed down through Britam Trust.
• Key features include tax-free death, disability, and critical illness payouts, with annual benefit growth of 3%.
• Customers can choose flexible payment options starting from Sh3,000 monthly over 10, 15, or 20 years, or a one-off payment.
• Tom Gitogo, Group Managing Director and Chief Executive of Britam Holdings, emphasized the product's role in securing families' futures and ensuring meaningful wealth transfer.