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Originally published by The Standard BusinessApril 22, 2026
4h ago
Middle East crisis: How MSMEs can beat rising fuel prices

the transport and logistics sector is heavily dependent on fuel and any disruptions will significantly increase costs to both consumer products and commuters. ..
✨ Key Highlights
Small and medium-sized businesses (MSMEs) in Kenya are facing challenges due to rising fuel prices, exacerbated by the ongoing Middle East crisis. The Kenya Private Sector Alliance (Kepsa) is advising these businesses on strategies to mitigate the impact.
- MSMEs are urged to renegotiate contracts to account for fuel cost fluctuations.
- Key organizations involved include Kepsa.
- Businesses should leverage partnerships and use data to optimize fuel consumption for movement.
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