Airtel Kenya has launched a new referral campaign called "Refer and Earn" to incentivize customers to invite new users to its MyAirtel App.

• Existing users earn Ksh 20 per month for five months (totaling Ksh 100) for each successful referral.
• New users referred receive 1GB of free data upon signing up and meeting a minimum purchase requirement.
• The campaign is part of Airtel Kenya's digital transformation strategy, aiming to drive app downloads and usage.