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Originally published by Capital Businessbusiness
May 4, 2026
3h ago
Social media overtakes TV, radio as top news source in Kenya
The report shows 39 percent of news consumption now comes from platforms such as Facebook, X and TikTok, up from 37 percent in 2024. Television follows at 31 percent, while radio accounts for 21 percent. Kenya breaking news | Kenya news today |..
✨ Key Highlights
Social media has surpassed television and radio as the primary source of news for Kenyans, according to a new report.
- 39 percent of news consumption now comes from social media platforms like Facebook, X, and TikTok.
- The Media Council of Kenya conducted the report, highlighting a significant shift in media consumption habits.
- Increased smartphone use and faster internet speeds are identified as key drivers for this trend, despite Citizen TV remaining the most watched station and Radio Citizen leading in radio listenership.
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