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Originally published by Kenyans

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June 4, 2026

4h ago

Treasury Intervenes to Secure World Cup Viewing for Kenyans

Treasury Intervenes to Secure World Cup Viewing for Kenyans

Kenya has one of the largest football fan bases not just on the continent but also globally, and the lack of the FIFA 2026 World Cup broadcasting rights might be a recipe for disaster...

✨ Key Highlights

The Kenyan government has confirmed a significant funding approval to enable the Kenya National Broadcasting Corporation (KBC) to broadcast the entire 2026 FIFA World Cup on free-to-air television.

The government has approved the necessary funding to secure broadcasting rights.
Treasury Cabinet Secretary John Mbadi made the announcement after discussions with KBC Managing Director Kaleche.
This intervention provides relief to millions of Kenyan football fans who feared missing the tournament, which had an estimated broadcast rights cost of Ksh150 million for KBC.

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