Safaricom joins tech, crypto firms to help tackle illegal wildlife trade
M-Pesa partners and major blockchain analytics firms deploy AI-enabled detection and anti-money-laundering systems to freeze the transaction flows of criminal networks...
✨ Key Highlights
Safaricom is joining a global coalition of technology and financial firms, including Meta, TikTok, and Google, to combat the illegal wildlife trade. The initiative was announced during London Climate Action Week as part of a forum convened by The Royal Foundation’s United for Wildlife.
- The participating companies represent a fifth of the global e-commerce market and 90 percent of the world’s social media users.
- Safaricom, alongside Vodafone and Vodacom, will leverage AI in their M-Pesa mobile money platform for anti-money-laundering and transaction monitoring to disrupt financial flows linked to wildlife trafficking.
- The illegal wildlife trade generates an estimated $23 billion annually, threatening approximately 1 million plant and animal species.
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