Elizabeth Wambui, armed with a master’s degree, successfully launched and grew her detergent manufacturing business, Delik Detergents Ltd, by focusing on innovation and addressing everyday consumer needs, all while managing her professional career.

• Started with an initial investment of approximately Sh20,000 from personal savings.
• The company, Delik Detergents Ltd, now produces seven household and institutional cleaning products.
• Wambui is actively mentoring aspiring entrepreneurs and plans to invest in automation and expand product lines and regional markets.