New Spotify data reveals that Kenyan Gen Z listeners, aged 18-24, are increasingly favoring gospel music over drill, with gospel streams seeing a significant 37% year-on-year growth.

• Nairobi's Gen Z listeners accounted for 53.7% of all streams analyzed in June 2026.
• Spotify data shows dancehall as the fastest-growing genre among Kenyan youth at 95% year-on-year.
• The findings precede Spotify's "Greasy Tunes Nairobi" program from July 15-26, 2026, aimed at showcasing Nairobi's music culture.