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Originally published by KBC County NewsAugust 4, 2026
3h ago
MCK urges public institution brand ambassadors to champion professionalism
The Media Council of Kenya has urged public institution brand ambassadors to take their roles seriously, describing them as critical links between organisations and the public...
✨ Key Highlights
The Media Council of Kenya (MCK) is urging brand ambassadors for public institutions to embrace professionalism and a deeper understanding of their organizations' mandates and offerings.
- Key training sessions are recommended for front-office staff to ensure consistent public messaging.
- Victor Bwire, MCK Director for Media Training and Development, emphasized the importance of positive attitudes and effective communication.
- The advice was given during a brand ambassador training for the Kenya Development Corporation (KDC) and the County Government of Kitui, taking place from August 3 to 7.
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