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Originally published by The Standard Business
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August 31, 2026
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EABL tightens supply chains as illicit trade grows

EABL tightens supply chains as illicit trade grows

Kenya’s alcohol industry is facing pressure from a growing illicit market that is taking a large share of alcohol sales and eroding legitimate business...

✨ Key Highlights

East African Breweries Limited (EABL) is strengthening its supply chain by publishing a list of authorized distributors across Kenya to combat the growing illicit alcohol trade.

  • Illicit alcohol accounted for 60% of consumption by volume in Kenya in 2024, with the illegal market estimated at Sh203 billion.
  • EABL is providing a list of its authorized distributors to help consumers and retailers identify legitimate supply channels.
  • The Anti-Counterfeit Authority is also involved in efforts to curb counterfeit alcohol, which includes methods like falsified labels and refilling genuine bottles.

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