Dyson has unveiled its first oral care product, the Dyson CameraJet, a USD 499 electric toothbrush featuring a camera and a mouthrinse-jetting system designed to target plaque in teeth gaps.

• The toothbrush costs USD 499 (approximately KES 65,000).
• Key person: James Dyson unveiled the product in Paris.
• The 100k pixel macro lens camera uses AI, trained on 470,000 dental images, to identify gaps and deliver a targeted jet of mouthrinse.