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Originally published by Capital Business
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business
September 2, 2026
12h ago

New e-commerce alliance launched to boost Kenya’s digital trade

New e-commerce alliance launched to boost Kenya’s digital trade

The alliance will provide a platform for e-commerce businesses and other players in the digital trade sector to engage policymakers, share industry knowledge and push for policies that support online and cross-border trade...

✨ Key Highlights

Kenya has launched a new industry body, the Kenya E-Commerce Alliance (KECA), aimed at fostering digital trade and addressing challenges within the sector.

  • KECA was established during the Digital Trade Congress 2026 in Nairobi.
  • The alliance will unite e-commerce businesses, policymakers, and other stakeholders to advocate for policies that support online and cross-border trade.
  • Key priorities include industry representation, advocacy, knowledge sharing, and capacity building to enhance Kenya's digital commerce ecosystem.

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