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Originally published by Capital Businessbusiness
September 7, 2026
2h ago
The HEVA Fund bet that helped Story Zetu take Kenyan theatre to bigger stages
When banks were reluctant to finance their work, a HEVA Fund facility gave Story Zetu the confidence and capital to move from small theatre productions to sold-out shows, create jobs and improve pay for actors and crew...
✨ Key Highlights
The HEVA Fund provided crucial financial support to Story Zetu, a Kenyan theatre company, enabling its expansion and professionalization.
- The HEVA Fund provided a facility combining a grant with zero-rated financing, essential for Story Zetu's ambitious productions like "Tom Mboya."
- Key figures include Gathoni Kimuyu, producer at Story Zetu, and the HEVA Fund.
- Initially facing rejection for television, Story Zetu found success in theatre, demonstrating a strong audience appetite for Kenyan stories.
- This support allowed Story Zetu to increase its production capacity, pay practitioners higher rates (tripling pay by 2025-2026), and professionalize its operations.
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