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Originally published by The Standard Business
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September 11, 2026
3h ago

Tea factory embraces value addition to boost consumption, farmer earnings

Tea factory embraces value addition to boost consumption, farmer earnings

A tea factory has manufactured value-added tea for the local and international markets, a strategy employed to increase consumption...

✨ Key Highlights

Rukuriri Tea Factory in Embu is boosting local and international tea consumption by launching a range of value-added, flavoured tea bags.

  • The factory aims to increase farmer earnings by moving away from the traditional Mombasa Tea Auction.
  • Key products include Premium Kenyan Black CTC Tea, Premium Kenya Ginger Tea, and Premium Kenya Lemon Tea.
  • KTDA National Chairman, Enos Njeru, urged government offices and businesses to support local tea consumption to boost the economy.

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