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Originally published by Capital Business
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business
October 3, 2026
2h ago

Korean firms target Kenya’s cosmetics, food market

Korean firms target Kenya’s cosmetics, food market

NAIROBI, Kenya, Oct 3 – Korean companies are stepping up efforts to enter Kenya’s fast-moving consumer goods market, with cosmetics and food emerging as the latest products drawing interest after…..

✨ Key Highlights

Korean companies are increasingly targeting Kenya’s cosmetics and food markets, expanding beyond their traditional strengths in electronics, vehicles, and construction equipment.

  • Merchandise trade between Kenya and South Korea reached US$225.96 million (Sh29.2 billion) in 2025, a 6 percent increase.
  • Matundura Gesora, a senior manager at the Korea Trade-Investment Promotion Agency (KOTRA), highlighted the growing demand for fast-moving consumer goods.
  • Korean firms are considering local production and tailoring products to meet Kenyan tastes and preferences.

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