Samsung has officially launched its new mid-range smartphones, the Galaxy A57 5G and Galaxy A37 5G, in Kenya. These devices are now available, with prices starting from KES 49,000.

• The new series introduces Awesome Intelligence, a suite of AI tools designed to simplify tasks and enhance creativity.
• Both smartphones feature a 50MP triple-camera system with AI-powered enhancements, including improved Nightography.
• Key specifications include a 5,000mAh battery with up to two days of usage, Super Fast Charging 2.0, and IP68 water/dust resistance.

Infinix has launched the #CreatePro campaign in Kenya, positioning the newly released NOTE 60 Pro smartphone as a tool for the growing Kenyan creator economy.

• The Infinix NOTE 60 Pro is priced at KES 41,999.
• The campaign features partnerships with prominent Kenyan creatives: Collo Blue, Foi Wambui, and Mutua Matheka.
• A user-generated content challenge, #CreateProMoment, runs until 10th April, encouraging creators to showcase their work.

Global tech giant Xiaomi is expanding its presence in Kenya by hiring five Sales Supervisors to cover key regions nationwide.

• Hiring targets Nairobi, Rift Valley, Mombasa, Western, and Mount Kenya regions.
• Xiaomi, currently the world's third-largest smartphone brand, aims to strengthen its distribution network and capture more market share.
• Successful candidates need 3-5 years of experience in consumer electronics and a strong network of distributors and retailers in Kenya.