Dennis Itumbi, Head of Creative Economy, has publicly criticized Standard Media Group for its recent headline, "Unmoved by outcry," which focused on three Cabinet Secretaries: Aden Duale, Kipchumba Murkomen, and Davis Chirchir. Itumbi accused the media house of acting like a political entity rather than a journalistic outlet, citing their "fake commentary" as a "total shame" to journalism.

• The headline criticized Health CS Duale, Interior CS Murkomen, and Transport CS Chirchir for alleged scandals and their perceived untouchable status due to loyalty to President William Ruto.
• Itumbi, a close ally of President William Ruto, expressed his disapproval on his official X account on Sunday, August 31.
• CS Duale stated that the media criticism against him is sponsored by cartels resisting reforms in his ministry, drawing parallels to former ministers who firmly streamlined their dockets.