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Originally published by Capital Business
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business
October 25, 2025
22h ago

The Next Generation Is Redefining Kenya’s Tourism Story

The Next Generation Is Redefining Kenya’s Tourism Story

By Rebecca Miano OCT 25 - The future of Kenya’s tourism is not on the horizon—it’s already unfolding, powered by a generation that is bold, curious, and Kenya breaking news | Kenya news today |..

✨ Key Highlights

Kenya's tourism industry is being reshaped by a new generation of young, creative, and digitally-savvy individuals who are redefining how the nation is perceived globally. Their innovative approaches span from digital storytelling to eco-friendly ventures, driving both engagement and sustainability.

  • The Cabinet Secretary for Tourism and Wildlife, Rebecca Miano, highlights the youth's role in showcasing Kenya's beauty and cultural heritage.
  • Young Kenyans are utilizing digital platforms to promote responsible tourism and conservation, impacting global perceptions.
  • The Ministry of Tourism and Wildlife is committed to empowering youth through digital tourism, green jobs, and entrepreneurial opportunities.

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