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Originally published by Techish Kenyatech
November 18, 2025
4h ago
Kenya’s fraud crisis is evolving: AI impersonation and account takeovers are the new normal
A new report details a massive spike in "vishing" and account creation fraud, with AI and social engineering fueling the fire...
✨ Key Highlights
A new TransUnion report reveals a significant surge in digital fraud in Kenya, with fraudsters aggressively targeting new account sign-ups and the gaming sector. Kenya faces a higher fraud risk compared to global averages, with methods becoming increasingly sophisticated, including AI-driven impersonation.
- 4.4 percent of all new online account creation attempts in Kenya in H1 2025 were flagged as suspected fraud.
- Amritha Reddy, senior director of fraud product management at TransUnion Africa, emphasized the need for businesses to adopt proactive, layered defenses.
- The gaming sector recorded the highest suspected fraud rate at 10.4 percent, with a **49 percent** increase in volume year-over-year.
- 81 percent of Kenyans reported being targeted by fraud schemes, with "vishing" being the most common type, affecting 46 percent.
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