Canon Brings Creator Lens to Kenya as the Company Reinforces its Shift Toward Video
Canon launches its first Creator Lens event in Kenya, showcasing new video tools and training programs while outlining its shift toward video-focused content creation...
✨ Key Highlights
Canon recently hosted its inaugural Creator Lens event in Nairobi, Kenya, bringing together creatives for hands-on sessions and discussions. This initiative signifies Canon's strategic shift towards reinforcing its presence in the video content creation market.
- The event featured four experience zones: Podcast Zone, Fashion and Lifestyle Zone, Wedding Zone, and Cinematic Zone, showcasing Canon's diverse video technology.
- Rashad Ghani, B2C Business Unit Director at Canon Central and North Africa, highlighted Africa's youngest population and East Africa's high mobile penetration as key drivers for launching the event in Kenya.
- Canon plans to expand the Creator Lens event to other countries like Nigeria and Morocco, aiming to empower African creators and position them on the global stage.
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Companies Launch New Products, Tools, and Services in Kenya and Tanzania - November 2025
OPPO launched its new flagship smartphone, the Find X9, in Kenya for KES 139,999, which features a large silicon-carbon battery and deep AI capabilities. Also in Kenya, Canon hosted its inaugural Creator Lens event in Nairobi, signifying the company's strategic shift to reinforce its presence in the video content creation market. Citi has rolled out new artificial intelligence tools in its Sub-Saharan African operations, giving over 200 Kenyan employees access to generative AI systems to automate processes and improve productivity. In Tanzania, Wingu Africa has launched its Cloud Exchange Platform (WCX) to expand its locally hosted cloud services across East Africa and provide businesses a reliable alternative to offshore services.
