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Originally published by The Standard Business
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February 5, 2026
2w ago

Data privacy is the new trust test

Data privacy is the new trust test

Trusted data enables innovation, better customer experiences, accurate commercial decisions, more relevant product design and offering, and sustainable growth..

✨ Key Highlights

The observance of International Data Privacy Day highlighted the critical role of data in contemporary life, particularly in the financial and insurance sectors where it forms the bedrock of trust between institutions and clients. For industries like life insurance, safeguarding personal information is no longer just a regulatory obligation but a fundamental aspect of leadership and institutional integrity.

  • Data privacy is paramount in the life insurance sector, where companies are custodians of sensitive personal data including medical histories and financial details.
  • Jubilee Life Insurance's Chief Operating Officer emphasizes that trust, once eroded, is difficult and costly to rebuild, affecting credibility and finances.
  • Consistent data protection standards are crucial across complex ecosystems involving tech partners, digital platforms, and FinTechs, with accountability remaining with the data controller.

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