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Originally published by Capital Businessbusiness
March 26, 2026
3h ago
Netflix eyes return to Russia with trademark registration

After reviewing the electronic database of Rospatent, the Russian Federal Service for Intellectual Property, RIA Novosti found that the trademark application filed by Netflix Inc. was submitted to the agency in March. Kenya breaking news | Kenya news today |..
✨ Key Highlights
The U.S. streaming giant Netflix is reportedly seeking to re-enter the Russian market by registering its trademark. This move comes after the company suspended operations in Russia earlier due to the Ukrainian crisis.
- Netflix Inc. filed its trademark application with Rospatent (the Russian Federal Service for Intellectual Property) in March.
- If successful, the registration would allow Netflix to sell a range of products, including software, applications, headphones, and even humanoid robots in Russia.
- Netflix, the world's largest streaming service by subscriber numbers, had previously joined a wave of Western companies to halt services in Russia.
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